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PRESTO
Promoting
cycling for everyone as daily transport mode
STEER programme (Energy aspects of transport)
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Project
Goal |
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Cycling is the most energy efficient urban transport mode. Moreover,
it is non-polluting, healthy, fast, flexible and very cost efficient!
It has a high potential to reduce energy-consumption and to enhance
the liveability of European cities. However, most of this potential
still has to be activated. Cycling is already a "serious
transport mode" in some countries (e.g. Netherlands and Denmark).
But it can also become a high impact measure to foster energy-efficient
transport patterns in countries without a real "cycling culture".
PRESTO will contribute to effectively activate this potential!
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Expected
Results |
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PRESTO aims to
improve energy efficiency, reduce CO2 emissions and air pollutions
by increasing the modal share of cycling. It aims also at increasing
traffic safety for cyclists through better infrastructure and
training and at improving public health by promoting physical
activity.
The project will transfer the
best European knowhow focusing on three thematic pillars to foster
cycling:
A. Infrastructure Planning, developing sound plans for better
and safer cycling conditions
B. Promotional "soft measures", changing peoples' minds
towards a real "cycling culture"
C. Promotion of Pedelecs, enabling and encouraging cycling among
"sleeping" target groups, which usually would not cycle
(e.g. elderly, people seeking comfort).
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Role of Rupprecht
Consult |
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Rupprecht Consult is coordinator
of the project. |
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Project Duration |
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2009-2012
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Project co-ordinator |
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Rupprecht Consult - Forschung & Beratung GmbH
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Organisation |
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City of Bremen (Bremen), Germany
City of Grenoble (Grenoble), France
City of Tczew (Tczew), Poland
City of Venice (Venice), Italy
City of Zagreb (Zagreb), Croatia
Rupprecht Consult - Forschung & Beratung GmbH (RC), Cologne
(Germany)
European Cyclists' Federation (ECF), Brussels (Belgium)
Ligtermoet & Partners B.V. (LP), Gouda (Netherlands)
European Twowheel Retailers' Association (ETRA), Gent (Belgium)
POLIS City Network, Brussels (Belgium)
Pomorskie Stowarzyszenie Wspólna Europa (PSWE), Gdansk
(Poland)
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Further information |
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Rafael Urbanczyk
+49 221 60605516
Project Website
www.presto-cycling.eu
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Downloads
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not yet available
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